The moves come as Hockey Canada continues to defend its leadership amid criticism over the handling of alleged sexual assaults and the way money was paid out in lawsuits. “We are disappointed that we have not yet seen more significant action.”
“We will not be supporting Hockey Canada for men’s programs with the Esso brand in the 2022-2023 season, including the upcoming World Junior Championship tournament, until we see meaningful accountability, transparency and change,” an Esso spokesperson said in a statement issued to Sportsnet. A message sent to the Nike corporate office in the United States was not immediately returned. Nike is the lone “premier partner” to not have issued a statement about support for Hockey Canada. Imperial Oil’s Esso brand, Canadian Tire Corporation, Skip the Dishes, Sobeys, Telus, Chevrolet, Tim Hortons and Scotiabank all said previously that they were either continuing to pull or finalizing pulling their sponsorship of Hockey Canada. At this point, we will not be engaging in any partnership discussions.” “Our company focuses on creating inclusive and safe spaces for our teammates and guests, and we expect the same from our partners. We will continue to support women’s related events for the remainder of 2022,” a spokesperson said in a statement to Sportsnet. “Recipe, Swiss Chalet and The Keg have decided to cancel all men’s related partnership support of Hockey Canada. Recipe Unlimited, a Canadian company that operates restaurants such as Swiss Chalet and The Keg, withdrew its support on Thursday for Hockey Canada’s men’s program - the latest in a flood of sponsors to do so since Tuesday’s Parliamentary hearing in Ottawa.
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